Using the Wrong Internet Tools - Leads you to the Wrong Results

February 9, 2009
Whether you are working for Adsense, software developing, publishing e-books, affiliate programs or other internet earning which you can think of, using the right tool is no doubt a part of road to success. Well, at least the guy could have use a thinner tights during robbery.

Using the right tool in offline working society is just as important as online business. While I was working in marketing department for a retail company before I started online business, I've learnt and discovered so many advertising tools. Some really works, and some waste your time and money. Eg I've learnt that in my field, I'd rather spend more money on The Star than other publications.

Timing is equally important as applying the right tool. I know The Star exposed my company name to the maximum, but when is the best timing? A funny thing I've found out is that publication on Friday is better than Saturday and Sunday, after carefully compared the results. Why? I've analysed that Friday is the best time for readers to sit down and read the newspaper before having 2 days off on weekend. While weekend is the time for them to relax and hanging around with their family. Also, I've found that consumers tend to plan their weekend activity on Friday, so any promotion getting published on Friday is just the right time to send them a signal what to do during weekend.

If you are another earners of Adsense, make sure you keep a close tracking on every changes you make, eg changing ads position, font colours, ads format and so on. There are several tools available at the market, at a reasonable price. But before you are thinking twice about paying the money, I could provide you a free tracking tool, CSV Adstats 4.0.

I could write a more in depth analysis about this tool in the next few articles.

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